The original
ecommerce aggregator

Created in 2010, Elements Brands was one of the original roll-ups of DTC brands. We focused on companies with loyal followings and minimal Amazon exposure, and built a portfolio of 8 brands. We decided to exit the portfolio in 2022 to focus on scaling a single brand: Natural Dog Company.

Natural Dog Company

Natural Dog Company offers a health & wellness solutions for dogs, and peace of mind for dog parents.We are a market leader in whole food nutrition for dogs, and our products include fish oils, food toppers, supplement chews, and more.We are a company of dog lovers & dog experts who focus on providing natural solutions to common canine conditions and giving you more good years with your best friend.Natural Dog Company's products are available online at, on Amazon, and at over 5,000 retail locations in the USA and globally.

Exited Brands


TriLASTIN specializes in skincare products specifically designed for stretch mark prevention and treatment, and caters particularly to the needs of pregnancy and post-pregnancy skin care. The brand emphasizes safe, pregnancy-friendly formulas and a commitment to no animal testing.

Rockin' Green

Rockin Green is a specialty detergents company. Their product line includes detergents for activewear, cloth diapers, and everyday laundry needs. The products use environmentally friendly ingredients with higher active ingredient levels than competitors.


eb5 was founded in the 1950s by a pharmacist and specializes in anti-aging skincare products, offering a range of cleansers, moisturizers, and treatments aimed at reducing the signs of aging. Their products are formulated with a blend of essential vitamins and natural ingredients.

Nurture My Body

Nurture My Body offers a range of all-natural skin, body, hair, and baby care products, emphasizing eco-friendly and organic ingredients. Their products are handmade in small batches in the USA, targeting those with sensitive skin and environmental consciousness.

Ski Balm

Ski Balm is known for its specialized skincare products designed for skiers and outdoor enthusiasts. Their products focus on providing protection and relief from harsh weather conditions encountered during skiing and other outdoor activities.

KP Elements

KP Elements offers specialized skincare products targeting Keratosis Pilaris, a common skin condition characterized by rough bumps. Their product line includes exfoliating skin cream and body scrub, formulated to reduce the appearance of these bumps and promote smoother skin.

Coral Safe

Coral Safe offers a range of sun protection products that are safe for coral reefs and the environment. Their product line includes sunscreens, tanning lotions, and natural bug sprays, focusing on mineral-based, eco-friendly formulations suitable for sensitive skin and ocean conservation.

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