Tropical Sands began with a single dark tanning oil formula, inspired by a powerful and hydrating formula made and sold by locals in Acapulco, Mexico. A reformulated version of that tanning oil was later created and gained traction for its chemical-free and all-natural formula — something that many similar products could not claim. Elements Brands acquired Tropical Sands in 2015, moving its headquarters from Florida to Charlotte; it was the second brand acquired since 2010. The Tropical Sands family of products grew to include 100% natural sunscreens, Aloe Vera Gel, lip balms and more, which are all biodegradable, reef-friendly, safe for the environment and to this day, still formulated without chemicals.